Bursting with infectious energy for our post-pandemic times, and drawing upon the legacy of iconic male-female soul duos like Marvin Gaye & Tammi Terrell and Ashford & Simpson, the contemporary lyrics of Lifetime touch on the topic of love in all its forms — love of others, love of self, and even the importance of self-care through therapy. The single arrives alongside a gorgeous black-and-white music video directed by Lauren Desberg.